Don?t write off this ?check into TV? startup, the tech is too cool

When I hear that someone has “the Foursquare of anything” my eyes usually glaze over. I almost wrote off this startup, IntoNow, because of that. I’m very happy I didn’t. What does it do? Well, you should watch the video. In it you’ll see how it works: you hold your iPhone up while watching TV. [...]

Lorri Bagley Leslie Bega Maria Sharapova Lindsay Price Zoe Saldana